Archive for December, 2004

MSN Desktop Search

posted by Stoney deGeyter on Thursday, December 16th, 2004

Hey, you’re new. We like you already! You obviously have great taste! If you like what you read here you’ll probably want to subscribe to our RSS feed (or the audio RSS feed). Stick around and be sure to speak up and post a comment or two! MSN has rolled out its own version of […]

Advanced Language Analysis and the End of Traditional SEO

posted by Pole Position Marketing Team on Wednesday, December 15th, 2004

A common technique of on page search engine optimization is the manipulation of isolated keyword densities in an attempt to ascertain an ideal keyword to text ratio. In fact this is probably the most commonly employed SEO technique. This is based upon the idea that search engines are looking for specific density ranges as indicators […]

Addendum to Google Suggests

posted by Stoney deGeyter on Tuesday, December 14th, 2004

Just a quick addendum to my post yesterday on the Google Suggests feature. I don’t think it is likely that Google will use this feature to drive visitors to higher paying adsense ads, but it won’t be altogether necessary as I believe that ultimately will be the “unintended” result. I think the system will naturally […]

Google Suggestions, Thumbs Down

posted by Stoney deGeyter on Monday, December 13th, 2004

Google is beta testing Google Suggest. As you type, Google provides search query option for the searcher to select from, if they wish. This is similar to features Internet and other browsers offer when filling in forms. In those cases, the browser might remember what it is you typed in on a previous occasion and […]

So Much Noise, So Little to Say

posted by Stoney deGeyter on Friday, December 10th, 2004

I recently signed up for Google Alerts. Its a neat little feature that will send you news stories or links to web site content that matches your “search” query for each alert. I did the obvious alerts: search engine optimization, seo, google, msn, yahoo, page rank and pole position web. Each evening I get […]

Thunderbird 1.0

posted by Pole Position Marketing Team on Tuesday, December 7th, 2004

Mozilla has released version 1.0 of the Thunderbird E-Mail client, which was released to compliment the surprisingly successful FireFox web browser, released last month. Mozilla’s latest open source offering is said to focus on stopping spam mail and malicious virii that currently plague many e-mail users. A personal test of the software did […]

Different Engines, Different Approach

posted by Stoney deGeyter on Tuesday, December 7th, 2004

I just read an interesting article on MSNBC about the differences between the corporate cultures at Google and Yahoo!. This goes right along with much of what I blogged yesterday and what it will take for Yahoo! (or any other search engine) to compete against Google.
The most telling paragraph in the article is this:
“There two […]

If Google Didn’t Dominate

posted by Stoney deGeyter on Monday, December 6th, 2004

What would happen if Google was no longer the single most dominant search engine, and search market share was divided up evenly between three or four players? That is an interesting discussion at Search Engine Watch.
Google has earned its place as the big dog, primarily because they have worked hard to produce the most relevant […]

Ecommerce Shopping and Optimization

posted by Stoney deGeyter on Wednesday, December 1st, 2004

With the Christmas shopping season in full swing, I thought it appropriate to write about product shopping comparison search engines and optimizing to get your products listed. Shopping comparison search engines are growing in popularity. The top shopping engines are seeing a growth rate of 25 to almost 70 percent this year over last year […]

Product Shopping Search Strategies

posted by Stoney deGeyter on Wednesday, December 1st, 2004

Pole Position Web has now rolled out some new optimization strategies designed to put client products at the top of the shopping comparison search engines. This is a one-of-a-kind service that, to our knowledge, is available nowhere else, by any other optimization firm. Strategies are build around optimizing a block of products. Multiple strategies […]