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The Candidates
Kinetic: Muna, Kristine, Derek, Marisa, Angela, Surya, Jenn, Heidi, Aimee
Arrow: Nicole, Frank, Michelle, James, Carey, Tim, Martin, Aaron, Stefani
Prelude:
For the first time The Apprentice leaves New York and sets up shop in Los Angeles.
Trump immediately puts the candidates to work on a task meant to see how everybody works together, kind of as a […]

File this one under the “It’s Probably Just Me” category, but does anybody else have a problem with the Sherwin Williams logo and tag line? I first saw this a couple of years ago and was immediately appalled. Who in their right mind would want to “cover the earth” in paint?
I can only imagine that […]

Who Moved My Cheese
An A-Mazing Way to Deal with Change in Your Work and in Your Life
by Spencer Johnson
Hardcover, 96 Pages, $11.97
Published September, 1998
This is a book I read well over a year ago but still sticks with me. Incredibly relevant to anybody who is in a business which constantly changes. The book, and yes, […]

In my experience with PPC management I have luckily never had to contact Google with problems to be resolved in regard to AdWords… until a few days ago. When I was having an issue with no logical explaniation, I looked all over the AdWords help center for a phone number to call; could not […]

Employers are starting to turn to Google to do research on potential job candidates. This article talks about how some job candidates are finding that their personal online blogs are interfering with their ability to get a job.
When Ciara Healy applied for a job at a university, she had no idea her personal blog could […]

Does the conversion process end at the point of sale? Those of us in service industries realize that the conversion process is ongoing as we have to ensure customer satisfaction in order to continue to get repeat business. But even for those in retail or selling products of some sort, the conversation may be the […]

People who know how [knowledge] will always have a job.
They will work for those who know why [understanding].
–Pete Vossler

I’m not a sales person, but running my own SEO company has led me into that role. I am my client’s primary contact, not only for project management, but as the first contact taking inquiry calls about our services. I rather enjoy the role of project management, but I’ve never felt entirely comfortable with the […]

The Candidates
Synergy: Allie, Andrea, Brent, Michael, Pepi, Roxanne, Sean, Stacy, Tammy
Gold Rush: Bryce, Charmaine, Dan, Lee, Lenny, Leslie, Summer, Tarek, Theresa
Prelude:
When Lenny and Tarek returned from the boardroom they let it out that Theresa was fired primarily because she didn’t bring Charmaine into the boardroom. Leaving the heavy implication that Charmaine would had been the […]

I got a lead through our website the other day with an interesting comment attached. The prospect was requesting specific information on pricing for our services but as you can read below, they simply copied the information from what another SEO provided them.
I am just starting an internet business and I am looking for […]

In SEO and SEM, time management is critical. Almost anybody in the industry will tell you that you can spend countless hours “tweaking” a website, looking at traffic analysis and conversion stats, and employing solid link building campaigns. These are all essential parts of a good SEO service but limits have to be placed on […]